Archive for the ‘Copywriting’ Category

Does Money Motivate: The Copywriting Edition

Recently, Ben Cook tweeted a link to an interesting infographic for employers. It posed the big question: Does money motivate? Of course, I scream ‘hell no’ to myself.  Well, when you look at the infographic, it says money does motivate a certain percentage, but it also says achievement, the development of expertise, affiliation, security/stability, and […]