Posts Tagged ‘demographic bidding’

Google Content Network – Opinion Update

I previously wrote a blog post on my opinion of the Google AdWords Content network. In that post last July, I made an unequivocal statement position that anyone managing a Google AdWords account should avoid the content network at all costs. At the time, my experience managing client accounts with budgets upwards of a few hundred thousand dollars a year, showed that it was a waste of valuable client money…