Search Marketing Wisdom

Google announced today that they’re going open-source to extend their “Living Stories” project, a platform cooked up in the Google Labs and initially tested in collaboration with writers at the New York Times and Washington Post.  The initial effort, rolled out in December, was billed as featuring
new ways to interact with news and the quality [...]

How many times have you signed up to receive Google Alerts on a topic only to have your in-box filled with the most absurd and useless spam, regardless of the topic?  It happens to me all the time.  It used to be restricted to “news” related to client keyword phrases.  Initially, the alerts I had [...]

The Google Home Page is getting extremely crowded lately. First, they squeezed the sidebar AdWords listings closer to the organic results. Then they added “microformat”, Images in the sidebar product ads, “Google Checkout” buttons, snippets, and “Shopping results” WITH images, right in the organic results. Then came breadcrumbs, and what people are starting to report – THREE entries in the organics for some top listings. The result is serious implications for the visitor experience, and the job of SEO…